Friday, September 20, 2013

LinkedIn and Branding: Be Active in LinkedIn and Brand Yourself


 

        Someone says that LinkedIn is the world’s largest professional network which supplies a platform to professional s and the employers to share their information.  “Our (LinkedIn) mission is simple: connect the world's professionals to make them more productive and successful. When you join LinkedIn, you get access to people, jobs, news, updates, and insights that help you be great at what you do.”(“Mission”, 2013) Sign up in LinkedIn and act professional will increase the opportunity of finding a suitable job. Definitely I agree in some points as a university student.

The LinkedIn is a well-known network for all professionals. It is designed for brand the users to help them gain their targets. As a senior student in university, I face a tough problem which is finding a job. The LinkedIn provides a platform for me to sell me to the employers. I can get information from the company which I am admired to go. According to the information, I can make right decision on my courses’ selection. I can change my job-hunting strategies. I can make a perfect profile in my LinkedIn account. The LinkedIn provides several tools to improve his customer’s image. For instance, I can customize the awkward URL to my unique identity which can lead the readers easy to remember or search. I can post my education background and working experience which can help the employers to easy find the point which the employers want to look for. After one semester, I can update my status and professional skill in the LinkedIn. Actually, university teaches me the professional knowledge which is the fundamental base of my career. LinkedIn is a platform which shows my personality, my professional skill and my career ambitions.  

 But on the other side, do not let the LinkedIn to block our way to success. Yes, LinkedIn can help us to gain higher career targets, but the prerequisite is that we must be active at the network. I can make me as an example. I signed up LinkedIn in one year ago.  Then I left it behind and I have not touched LinkedIn again until I took cs100W. I did nothing on my LinkedIn account. If some of my friends reference me to their boss, I will loss the opportunity When the boss check my LinkedIn.

In sum, LinkedIn is a useful network for us to improve our careers. The only thing we must do is that we must be active.

 

Reference:

Mission. (2013). Retrieved from http://www.linkedin.com/about-us

 

 

 

 

2 comments:

  1. I have to say that it is a well organized and has clear arguments post.

    In the first paragraph, the post clearly demonstrated the main function of Linkedin: supply a platform to professionals and employers to share their information. In the second paragraph, the author uses her experiences to tell us how to take advantage of Linkedin to improve our resumes so that the recruiters can find us among a vast sea of people. Finally, the author points that the Linkedin will block our way to success if we are not active.

    The post also has a small grammar error in the following sentence:"
    If some of my friends reference me to their boss, I will loss the opportunity When the boss check my LinkedIn." It will be better if you change "loss" to "lose".

    In sum, it is a very good post. Keep blogging!


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  2. Hi, I like your post. I totally agree you that LinkedIn is one of the best ways to sell yourself. As a result, it is essential to make everything on our profile look professional including our picture, summary, experience and so on because each of them can affect our chances of getting recruited. I also agree with you that we should keep our LinkedIn account active and update our profile regularly. Your post overall is great and very organized. Thanks for sharing!

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